Cliente
Dão Regional Wine Commission
Ano
2024
Serviços
Creative stand design
Printing of stand decoration materials
Stand assembly and dismantling
We were challenged by the Dão Regional Wine Commission to design their stand for the Grandes Escolhas magazine’s Vinhos & Sabores fair, which took place in Lisbon in October 2024.
The aim was clear: to offer visitors to the event a journey through the wines of the Dão, through a visual progression through the region, with various photographs and a map of the Dão. Each part of the map revealed a new characteristic of the Dão: tradition, character, elegance and innovation.
This ‘Journey’ concept symbolises the journey that Dão wines take from their origins to the connoisseur’s glass. A journey that includes the land, the people and the traditions that are visually represented in each panel of the stand, which in turn focuses on one of the key elements of Dão wines and terroir.